Unlock sales with Amazon's new Brand Tailored Promotions. Amazon's Brand Tailored Promotions lets sellers target six key audiences, including cart abandoners and high spenders. These promotional codes, ranging from 10-50% off, retrieve lost sales. Thanks, Joshua.
Joshua Rawe
➡️ Post | Profile
Did you know you can target cart abandoners on Amazon now?
You're losing money by not using this NEW feature. 😱 Here's how 👇
It's called Brand Tailored Promotions and lives under the Advertising tab in Seller Central.
You can create promotional codes of 10-50% off to 6 audience types:
Brand Followers: Customers who have clicked to follow your brand in Amazon’s store.
Repeat Customers: Customers who have ordered your brand’s products more than once in the last 12 months.
Recent Customers: The most recent 5% of customers who have purchased from your brand.
High Spend Customers: The highest-spending 5% of customers with your brand in the last 12 months.
Potential New Customers: Customers who have clicked on your brand and products or added to cart in the last 90 days, but have not purchased in the last 12 months.
Cart Abandoners: Customers who have added one or more of your brand’s products in their cart in the last 3 months, but haven’t purchased yet.
You should be running these all the time to capture those lost sales.
We are seeing 5 figure sales numbers from these campaigns.
And the best part, they are FREE to run! 😱
♻️ REPOST to your network if you found this valuable.
