Amazon's AI is now playing spot the difference with similar products. They're popping up on your product images as white-circled suggestions. And they're not for sale - these recommendations are organic, at least for now. Thanks, Yogesh.
Yogesh Kumar
➡️ Post | Profile
🚀 #amazonadvertising #feature #addition🚀 Amazon Introduce "Tagging of Similar & Substitute Product on Image"
➡️ I have recently observed that in Furniture Category, Amazon is utilizing its AI technology to provide recommendations for similar and substitute products.
➡️ This is done by tagging other similar & substitute products in the product image with a White Circle Icon.
➡️ It's important to note that these suggestions are organic, meaning they are not influenced by sponsorships or paid promotions. However, it is possible that in the future, Amazon may introduce sponsored recommendations.
➡️ It can be an excellent method for showcasing our products on the product image of our competitors if amazon make it sponsored.
I'm curious to know your thoughts on this feature.